Shops Checkout
E-commerce initiative spanning Facebook, Instagram and Whatsapp
My role
Lead Product Designer
Product vision & strategy for a unified checkout experience on Instagram and Facebook
X-org alignment between Shops, Legal, IG, and FB teams to drive execution
XFN collaboration with PMs, Engineers, and Data Science to scope, iterate, and launch features across iOS and android.
Design System Integration
Unified Checkout
Shops checkout was initially built independently for FB and IG. Later, the company shifted to a cross-app strategy, making Shops available across all Meta apps, requiring a unified checkout experience.
Testimonials
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